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As global trade policies evolve and supply chain complexities increase, businesses face new challenges that demand strategic planning and adaptability. In a recent interview with Pam Granoff Simon, Conference Chair at Manifest, Mark McCullough, CEO Gebrüder Weiss North America, shared his perspective on navigating these shifts and highlighted actionable strategies for staying ahead.
The full video interview is available above and below are some key takeaways.
Standing Out in a Competitive Landscape
In today’s crowded logistics industry, companies are seeking providers who bring both experience and innovation to the table. Mark emphasized the importance of service excellence and long-term reliability in meeting client needs, particularly during times of change. Focusing on practical, tailored solutions often makes the difference when navigating uncertainties. With over 500 years of history, Gebrüder Weiss has built a reputation as one of the most established and trusted logistics companies worldwide, blending its extensive expertise with modern solutions to adapt to the evolving demands of global trade.
Preparing for Policy and Tariff Changes
With the Trump administration expected to introduce higher import tariffs, many businesses are reevaluating their supply chains to manage potential cost increases. The anticipated tariffs—ranging from 10% to 20% on a broad range of goods—could increase consumer prices and logistical disruptions. Staying informed about these developments and proactively adjusting strategies is essential for mitigating financial impacts.
The Case for Nearshoring
Nearshoring has gained momentum as companies look to bring production closer to key markets. Mexico and Canada have emerged as strong candidates for reducing transportation costs, avoiding tariffs, and shortening lead times. Both countries offer established infrastructure and skilled labor, making them viable options for businesses seeking to diversify their supply chains and enhance resilience. With robust cross-border logistics solutions and deep expertise in these markets, Gebrüder Weiss is well-positioned to help businesses leverage the advantages of nearshoring.
Managing Potential Disruptions
Port congestion, rising freight costs, and sourcing challenges are among the top concerns for many businesses. Planning ahead by diversifying entry points, building inventory buffers, and exploring alternative transportation routes can help minimize disruptions. Technology that provides real-time tracking and visibility is also an invaluable tool for managing supply chain complexities.
Proactive Strategies for the Future
Mark highlighted the importance of maintaining flexibility and staying updated on regulatory changes. Companies that actively evaluate their supplier networks and inventory strategies are better positioned to respond to shifting conditions. Collaboration with logistics partners who offer insight and support is critical for navigating these challenges effectively.
Your Next Steps
As businesses prepare for these changes, collaboration and proactive planning are essential. If you’re exploring ways to adapt your supply chain to new trade policies or considering nearshoring opportunities, our team is here to help.
Contact us today to discuss solutions tailored to your needs.
